Or bring some blank cards to write handwritten notes. Bring your computer and work while you are at the house. Work: Look, if nobody shows up to your open house or you only have 1-2 groups, you can still spend the time working.
#Catch a lover house layout how to
If you are a new real estate agent, open houses can be a great way to learn how to talk to buyers and sellers and increase your confidence (not limited to new real estate agents).
At your open house, you should have a steady stream of people to talk to (if it is marketed properly). Real Estate Conversations: We say that if you want to sell more homes, simply talk to more people in your day. They could be a few months (or years) away from selling but this is still a great chance to provide them with information and start building a relationship with them. That is why you should know the market inside. They are coming to the open house to scope out the competition. Meet Sellers: Some open houses I have hosted are mostly neighbors and future sellers who attend. ( Important: did you know over 80% of buyers use the first real estate agent they meet? Don’t miss this opportunity) Don’t miss this opportunity to put yourself in front of a future buyer who will be selecting an agent soon. Most buyers start their search with open houses before selecting a REALTOR®. Meet Buyers: Obviously, this is one of the main reasons to do an open house. Here is why you should be doing an open house every weekend. And what better activity than attending your open house! Are Open Houses a Waste of Time?Ībsolutely Not! They are one of the best things you can do in real estate to get clients and it can be one of the quickest ways to a deal. Once cities begin returning to normalcy, I expect people to enthusiastic about getting out of the house. Repurpose this video and post on social media for additional marketing. Record a video of the property while you are hosting the virtual open house. Those that attend virtual open houses can be the strongest leads. Follow up with each person who takes the time to join.Įxpect fewer guests but don’t equate this to an ineffective open house. Neglect following up and lose all benefit of a virtual open house. Just make sure that you are careful to follow the community and MLS guidelines. Send the leads a calendar invite for the open house. Don’t only run ads to your website and ask them to “remember to join.” Alternatively, you can create an event on Facebook. Then send them reminders before the open house. Seek to capture lead’s email addresses when they sign up for your virtual open house. Since you will not be purchasing drinks and snacks, allocate more toward your social media ads to drive sign-ups. If your time runs out, you will need to leave the Zoom meeting and re-join (you can use the same link/URL). My preference is Zoom or Google Hangouts. If so, ensure your URL to your open house is correct. Most MLS boards allow for posting your open house with a URL.
Use Facebook Live, Instagram Live, Zoom, or Google Hangouts. The process of hosting a virtual open house shares most features with a standard open house with some distinct differences.Īvoid door-knocking during the pandemic. It’s expected that most open houses in 2021 will be virtual open houses. However, you can still host a successful open house. Given the COVID-19 pandemic in 2020, hosting an open house has changed. If you are just sitting at the kitchen table and not interacting with the guests, you won’t sell any homes.Īlso, if you don’t market your open houses well, the number of open houses required to sell a home will go up dramatically. The important part of this math is you need to be skilled and working to help those at the open house. ( *Note, this is not the number of open houses required to sell the listing) It could be that it takes 12-16 open houses to meet a group that both buys and sells. This doesn’t mean that every 6 open houses you will automatically sell a house. If you have good open house skills, you can count on selling a home every 6-8 open houses* you host.
#Catch a lover house layout pro
Pro Tips: If you are trying to strategically line up open houses, do them in conjunction with a new listing or price reduction. The number of open houses you should host as a real estate agent depends on the amount of production that you want to get from open houses. If open houses are not part of your business plan, it’s still recommended to host them monthly. If you are experienced and open houses are part of your streams of business, then you should be aiming for 1 open house per week. If you are a new real estate agent, you should be holding at least 1 open house per week.
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